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B2B Marketing Manager

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Location : Singapore
Work Experience : 8+years
About the Job
We are looking for an experienced B2B Marketing Manager with 8–10 years of hands-on B2B marketing execution experience to lead go-to-market (GTM) planning and end-to-end execution of integrated digital marketing programs. This role is ideal for someone who has actually run campaigns – email, webinars, social, account-based programs—not just planned them. You will work closely with clients, internal delivery teams, and external vendors to design, execute, and optimize measurable B2B demand and pipeline programs. This is a full-time opportunity.
Key Responsibilities:
GTM & Marketing Planning
  • Partner with clients to develop GTM strategies and marketing plans aligned to business objectives, target accounts, and buyer personas.
  • Build demand generation plans, including timelines, budgets, channels, and success metrics.
  • Translate high-level client objectives into actionable marketing execution plans.
Campaign Execution & Delivery
  • Lead end-to-end execution of B2B digital marketing campaigns, including:
  • Email marketing and nurture programs
  • Webinars and virtual events
  • LinkedIn and paid social campaigns
  • Integrated multi-touch demand programs
  • Work closely with offshore internal teams (campaign managers, marketing ops, telemarketing, creative) to ensure smooth execution.
Client and Stakeholder Management
  • Act as a trusted marketing partner to clients.
  • Lead client discussions, reviews, and planning workshops.
  • Align expectations across clients, internal teams, and vendors.
Performance Tracking & Optimization
  • Define campaign KPIs (leads, MQLs, SQLs, pipeline contribution, CPL).
  • Monitor campaign performance and recommend optimization actions.
  • Prepare clear performance updates for clients and internal stakeholders.
About your experience:
  • 8-10 years of proven experience in B2B marketing planning and execution.
  • Hands-on experience executing:
  • Email campaigns
  • Webinars / virtual events
  • LinkedIn / paid social campaigns
  • Proven experience in GTM planning and campaign execution.
  • Strong understanding of B2B buyer journeys and account-based marketing.
  • Experience managing budgets, timelines, and multiple stakeholders.
  • Excellent communication and client-facing skills.
  • Highly organized and strongly self-motivated
  • Ability to multi-task activities with shifting priorities
Good-to-Have
  • Experience working with regional APAC or multi-country programs.
  • Experience working in a marketing agency or client-facing consulting role.
Qualifications:
  • Graduate in any field.
Reports to:
  • Director – Customer Success.
Please send your resume to hr@satisfic.com. Satisfic is an equal employment opportunity employer.

REACH US

Address

Singapore

60 Paya Lebar Road, #05-01, Paya Lebar Square Singapore 409051

India

Godrej Waterside, 12th Floor, Tower 2,
DP-5, DP Block, Sector V, Bidhannagar, Kolkata, West Bengal  700091

Hours
Monday—Friday: 8:00AM–5:00PM

CONNECT US

E-mail : sales@satisfic.com

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